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BBA Artificial Intelligence

✦ Course

BBA Artificial Intelligence​ Program in Paris

Study BBA in Artificial Intelligence in Paris, where business acumen meets cutting-edge AI and tech skills for future leaders.

Diploma

State-recognized Master’s degree

Lenght

1st Year Starting in September or January

bba Artificial Intelligence

BBA Specialisation in AI Program

BBA in ARTIFICIAL INTELLIGENCE MANAGEMENT

COURSE DURATION – 3 YEARS
COURSE STRUCTURE – 6 MONTHS STUDIES + 6 MONTHS INTERNSHIP (EACH YEAR)

The BBA in Artificial Intelligence is an esteemed professional programme, offering comprehensive knowledge and training in the integration of artificial intelligence with business management. This programme is designed to cultivate not only a profound understanding of AI technologies but also to nurture aptitude and capabilities across various facets of modern industries, including technology, finance, healthcare, and marketing.

Spanning three years, the course integrates a balanced blend of classroom theory and immersive internships each year. Positioned in France, a global leader in AI research and innovation, students benefit from an unparalleled environment to deepen their knowledge of artificial intelligence, machine learning, data analytics, and their applications in real-world business scenarios.

The curriculum encompasses a diverse array of subjects, including Business Management Principles in the AI Era, Organisational Behaviour in Tech-Driven Businesses, AI-Driven Marketing Fundamentals, Financial Accounting for AI-Enabled Businesses, Business Communication in Digital and AI Contexts, Introduction to Artificial Intelligence, and Fundamentals of Programming (Python, R). Additionally, students benefit from French Language – Beginner Level, providing a well-rounded educational experience. This comprehensive approach equips students with a competitive edge in the dynamic and fast-evolving AI-driven economy.

The programme also includes subjects such as Machine Learning Basics, AI-Driven Marketing Strategies, Data Analytics for Decision Making, AI Ethics and Governance, and Business Management in AI Contexts, ensuring students develop the technical expertise, business acumen, and practical skills required to excel in the fast-evolving AI-driven economy.

The programme not only imparts theoretical knowledge but also hones practical skills, preparing students for internships at prestigious establishments such as leading tech companies, AI research institutions, innovative startups, and multinational corporations. Through this meticulously curated course, students are poised to embark on a transformative journey toward success in the competitive and ever-expanding field of artificial intelligence

BBA in Artificial Intelligence

The BBA in Artificial Intelligence is a forward-thinking programme that blends the transformative power of AI with essential business management principles. This innovative course explores the exciting applications of AI across industries such as technology, finance, healthcare, marketing, and more. Designed to prepare students for leadership roles, the programme equips them with a diverse skill set, combining technical expertise in machine learning and data analytics with strategic business insights and ethical decision-making.

Graduates of this programme have the versatility to explore dynamic career opportunities in prestigious organisations, including top tech companies, AI research labs, innovative startups, multinational corporations, and consultancy firms. The curriculum’s thoughtful integration of classroom learning with practical exposure ensures students are ready to meet the challenges of an ever-evolving AI-powered world. With internships at leading organisations and real-world projects, students gain hands-on experience that sharpens their skills and prepares them for success.

Through this uniquely crafted programme, students begin a transformative journey of growth, innovation, and leadership. The BBA in Artificial Intelligence not only provides a solid academic foundation but also fosters creativity, critical thinking, and adaptability—essential traits for thriving in AI-driven industries. Upon completing the three-year programme, students earn a prestigious 180 ECTS Credits, a testament to their academic accomplishments and readiness to excel in the global job market. This degree opens doors to exciting opportunities, empowering graduates to lead in the AI-driven economy while making a meaningful impact in their chosen fields.

✦ Admissions are open

BBA in AI Fee Structure

The fee structure breakdown for the BBA Artificial Intelligence program at Aura-Paris campus:

Tuition Fees

Non-EU Students:
Aura-Paris: 10,400 EUR per annum
EU Students:
Aura-Paris: 6,400 EUR per annum (Monthly installments with guarantee possible)

Administration Fee

Administration Fee: 320 EUR per annum

Intake Periods

Intake: September 2025 & March 2026

NOTE: 📢 NOTE: Scholarship Details for BBA – September 2025 Intake (Paris Campus Only)

  • First Year: A €1,500 scholarship is available for students enrolling in the BBA program at the Aura-Paris Campus.
  • Second Year: A €3,000 scholarship will be granted to students continuing into their second year.

This scholarship opportunity is designed to support students pursuing their BBA at Aura International School of Management – Paris Campus.

BBA Artificial Intelligence
Eligibility Criteria

Discover the essential BBA Artificial Intelligence Eligibility Criteria to kickstart your career in the dynamic world of Artificial Intelligence

  • Minimum Qualification :
    • BBA Admission – 12th or 10+2 /High School Diploma (Europe)/ Equivalent (Any stream)
    • MBA Admission – Bachelor in any stream / BAC Level 3 or 4 (Europe) / Equivalent (Any stream)
  • Marks – 55% and more
  • English Level :12th / High School Diploma (Europe)/ Equivalent diploma – English Marks 65% & more

Note In some cases MOI Certificate can be considered instead of IELTS Score Card.

  • Fill up Application Form
  • Passport Front & Back
  • Updated Resume
  • Statement of Purpose (Motivational Letter)
  • Academic Certificates
  • Work Experience Certificates (If any)

Note: To apply, please send us above mentioned documents to: [email protected]

Admission Process

Online application

Complete your application on our online portal.

Selection

Applications are then reviewed by the Aura Paris Programs admissions committee

Interview

Personal interview (30-40 minutes) for selected applicants.

BBA Artificial Intelligence Management Course curriculum

Explore BBA in AI Management: A curriculum blending business leadership with AI and data science skills.

Programs ECTS
Business Management Principles in the AI Era 8 ECTS
Organisational Behaviour in Tech-Driven Businesses 8 ECTS
AI-Driven Marketing Fundamentals 6 ECTS
Financial Accounting for AI-Enabled Businesses 6 ECTS
Business Communication in Digital and AI Contexts 6 ECTS
Introduction to Artificial Intelligence 8 ECTS
Fundamentals of Programming (Python, R) 8 ECTS
French Language – Beginner Level 3 ECTS
Internship: Practical Industry Exposure 5 ECTS
ProgramsECTS
Strategic Management with AI Applications8 ECTS
Human Resource Management in AI-Enabled Organisations8 ECTS
Operations Management in Tech-Driven Environments6 ECTS
AI and Ethics in Business Law6 ECTS
Entrepreneurship and Innovation with AI Solutions6 ECTS
Machine Learning Basics8 ECTS
Data Analytics for Decision Making8 ECTS
French Language – Intermediate Level3 ECTS
Internship:
AI-Focused Industry Projects
7 ECTS
ProgramsECTS
International Business Management in the AI Age8 ECTS
Leadership and Change Management in AI-Enabled Organisations8 ECTS
AI-Integrated Project Management6 ECTS
Digital Marketing Strategies with AI Tools6 ECTS
Business Ethics and AI Governance6 ECTS
Advanced AI Applications in Business8 ECTS
AI Integration in Business Processes8 ECTS
French Language – Advanced Level3 ECTS
Internship:
Final AI Industry Internship and Capstone Project
7 ECTS

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Student stories

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We're ending the week on a high note with a beautiful event surrounded by our students! 🎊 Yesterday, we all gathered to celebrate Onam 🌼 A big thank you to our students for sharing their culture, you were amazing

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[email protected] | [email protected] | +33(0)4 78 54 61 13

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